About Me 

How this all started...

I’ve been coaching for
most of my adult life.


If I saw someone struggling, weighed down, or unhappy, my instant reaction was to help them find the silver lining. I’d help them wade through the fog by finding connection back to Allah, clarity, and actionable steps forward—one small step at a time.

Throughout my life, family, friends, colleagues and even strangers turned to me when looking for a way forward, a way out, and a better way to manage themselves and their lives. I feel privileged they allowed me in to help create a more positive outlook and find ways forward. Progress was everything.

But you would never have guessed I suffered from low confidence. Why? Because I was great at masking it. I was like a chameleon, adapting to everything around me, and somewhere along the line, I lost my identity. I was a people-pleaser, a giver, a high-achiever who raced to serve every person’s needs—often to my detriment. Doing this left me burnt out, unfulfilled and exhausted.


 Almost accidentally, I approached a coach and my journey began. It was soul soothing. Insight after insight.


Change after change. At times, I couldn’t keep up with the lessons I was learning. Every time I was in awe of what Allah was unveiling for me and the things I was discovering about myself. How could I have missed such obvious blind spots?

The term ‘pilot mode’ came up often. Thought and behaviour patterns surfaced and soon enough, with a gentle guiding hand and by the Mercy of Allah, the small necessary changes took effect. These slight changes led to big transformations in my life, with my connection to Allah, and with my confidence levels.

During this time, I discovered a passion deep within me, something I always had inside.


I knew I wanted to do nothing else than help people transform their lives too. After years of personal development training, I knew people saw the same Hafsah, but on the inside everything was different. All the “truths” I had convinced myself about how others perceived me, my life, and especially my self-worth had changed. For the first time I felt a sense of authenticity, acceptance, and connection to my true self, all grounded by my faith Alhamdulilaah.

My mission is to help others experience the same transition.


Hafsah is the founder of The Confident Muslimah, a spiritually centred coaching service that moulds western psychology with Islamic foundations to transform professional and personal goals for achieving success in this life and the next. I designed my programs to help individuals ground their identity, perspectives, and ambitions in alignment with their spiritual values to aim high fearlessly and lead with noble traits. With laser-focus on progress and action-based mentorship, individuals learn how to step into their best version. This enables them to give back, rebuild relationships with loved ones, and contribute to the wider society by leading and leaving a lasting legacy while attaining a deep sense of fulfilment. Confidence coaching intertwined with the guidance from the Qur’an and Sunnah designed to propel you to be more, do more, and give more.

Hafsah lives in the UK with her husband and three children. She’s an adventurer at heart with a passion for sport. Besides her work as a confidence coach, she’s a public speaker, community worker, volunteer lecturer at a revert centre, and is an ongoing student of Islamic sciences studying under various Islamic teachers.

With years of experience in delivering talks, running workshops and coaching people around the world, she has a proven ability to help others step into their best version and rise above daily challenges with courage, compassion and gratitude. She is most passionate about building the next generation of Muslimah leaders who—like the companions—are confident, courageous and Jannah-focused so they can take positive action towards their personal and professional goals with long-lasting confidence.

Hafsah Adham



[email protected]


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